www.mvdbase.com
www.wikipedia.com
www.youtube.com
www.baeblemusic.com
also i used the Powerpoint presentation that tim gave us.
Tuesday 19 January 2010
ONE day Lip Sync Project
For our one day project we had to lip sync ourselves to a song chosen by the tutors. this meant that we had to sing along to abba sos! being very familiar with all of abbas work i took on the lip sync job and also edited the peice to a high standard. and i hope that the veiwers are enjoying it on you tube.
Now that i Look back on the track video, i feel that i didnt edit it to as good standard as too what it looked like when i frist did it, i intend to a do a proper music video soon, lip synced to one of my personal favourite songs of all time, the completely awesome track that is "Hands Held High" - Linkin Park. im am going to do this with one of my second year freinds who i like to work with named Matthew Ellis.
Tuesday 5 January 2010
Task 1- Purpose of Music Videos
Purposes of music videos
Brief history of the genre
Music Videos go back into the 1800’s when “sheet musicians” still ran the music business. The first music video was made in 1894 and was made by placing many “still images” along with a song recorded from a live performance. This was done so by Edward Marks and Joe Stern, 2 sheet musicians, who wanted to boost the sales on their music. One song in particular that they wanted to boost was called “The Little Lost Child” which became a hit when released. This was deemed the first music video.
In the 1960’s short promotional films began to be created to promote and illustrate the bands in a lime light. Appeal of the bands grew within the public, sales were boosted, and money was constantly changing pockets. More records were produced and more were sold by the minute. The films were shown on television on channels at certain times of the day. This meant that the bands themselves could have their music played with images of themselves rather than have to turn up at a “GIG” to perform the track thus reducing the cost of performances.
In 1981, Music videos went mainstream, and in 1983 Michael Jackson released Thriller, a 14 minute short film to the Thriller music Track and deemed to be the “most successful and influential music video of all time”.
This gained a spot on television for a year after the release and was such a phenomenon that everyone rushed home from work or from school to watch it. Sales of Jackson’s Thriller album Soured and soon records were running dry.
In 1992, Directors such Michel Gondry, Spike Jonze and Hype Williams all brought a new feel to the industry, their “unique styles and visions” Later meant that they could make feature films and so the rise of the directors was at hand.
Michael and Janet Jackson’s Video “Scream”, directed by Mark Romanek cost 7 million dollars to produce and still to this day remains the most expensive video to produce. This is one of the three most expensive videos of all time, another, also written by romanek, was sung by Madonna called Bedtime Story.
With MTV up and running fully now, music videos were almost essential to make videos around the world heard and seen. In the charts in the U.S a “Brit Invasion” was in hand. The British had been making videos at a higher rate and music was on a high. The videos were then plastered everywhere in America.
Promotional
Bands live to make music, and the music needs to be heard for the bands to live. This means that the more places a piece of music can be heard then the better! Music commonly appears on radio however with the creation of music videos, music can be played on television thus widening the circle and the sales of bands records. The music video also illustrates the track and the album it’s from, it also shows the artist acting out the video and how their life is pictured, usually, the artists lives are not anything like that but not everyone knows this.
Extension of income
The ultimate goal of a director is to keep the artist in the public eye as long he possibly can. This means record sales will fly and more videos can be funded to be made. A director also needs to make sure that the sales can recoup some of the costs that the music originally made to produce.
The albums release means that the music is out and will be listened to, eventually the music will die and so the public will have no interest, the videos will lengthen this time and make it so that the artist will still be listened to months after the album was released.
Extension of outlets
There are many places where music videos can be found now. TV has become notorious for the amount of music channels found on there.
Back in 1981, MTV was the first music channel however now there are hundreds of different channels all broadcasting a different genre of music, different artists and operated by completely different people.
My personal favorite channel is Kerrang who focus their genre on rock and metal music which and play a variety of music videos related to the chosen genres.
Kerrang plays the most obvious videos from bands and artists such as, Fall Out Boy, Green Day and The Offspring. However, they have played Eminem and the Beastie boys which have caused much controversy, arguing and even riots, between fans. Kerrang has also been accused of being racist due to the fact that, the black musician Jimmy Hendrix being the greatest rock musician of all time, doesn’t get played where as white people such as Eminem do get their records played.
Links to TV or Film
Many music videos are made up with footage of Films; this gives them more depth and color to the feel they give.
Some examples are listed below.
New Divide- Linkin Park (Transformers 2)
Don’t Wanna Miss a Thing- Aerosmith (Armageddon)
You Spin Me Round- Alvin and the chipmunks (The Sqeakqual)
Dreams of an Absolution- Lee Brotherton (Sonic the Hedgehog)
Everything I Do I Do It For You- Bryan Adams (Robin Hood Prince of Thieves)
8 Mile- Eminem (8 Mile)
Purpose of research - why do it?
research is an invaluable resource in the completion of work. without it we wouldn't have the ability to know what our works purpose really is. it helps us to explain our topics and critically evaluate points of the topic at hand. it allows to find out facts about the topics that we didn't know before, for example, i didn't know what contemporary meant until starting the research of the music videos. to be honest, research means that we actually knows what we are talking about, otherwise we would be stuffed!
Secondary research - What is it?
secondary research is quite self explanatory. it is research which has been carried out by another person and noted down somewhere for someone to browse for themselves. there are many ways to carry out secondary research a couple of which are.
Brief history of the genre
Music Videos go back into the 1800’s when “sheet musicians” still ran the music business. The first music video was made in 1894 and was made by placing many “still images” along with a song recorded from a live performance. This was done so by Edward Marks and Joe Stern, 2 sheet musicians, who wanted to boost the sales on their music. One song in particular that they wanted to boost was called “The Little Lost Child” which became a hit when released. This was deemed the first music video.
In the 1960’s short promotional films began to be created to promote and illustrate the bands in a lime light. Appeal of the bands grew within the public, sales were boosted, and money was constantly changing pockets. More records were produced and more were sold by the minute. The films were shown on television on channels at certain times of the day. This meant that the bands themselves could have their music played with images of themselves rather than have to turn up at a “GIG” to perform the track thus reducing the cost of performances.
In 1981, Music videos went mainstream, and in 1983 Michael Jackson released Thriller, a 14 minute short film to the Thriller music Track and deemed to be the “most successful and influential music video of all time”.
This gained a spot on television for a year after the release and was such a phenomenon that everyone rushed home from work or from school to watch it. Sales of Jackson’s Thriller album Soured and soon records were running dry.
In 1992, Directors such Michel Gondry, Spike Jonze and Hype Williams all brought a new feel to the industry, their “unique styles and visions” Later meant that they could make feature films and so the rise of the directors was at hand.
Michael and Janet Jackson’s Video “Scream”, directed by Mark Romanek cost 7 million dollars to produce and still to this day remains the most expensive video to produce. This is one of the three most expensive videos of all time, another, also written by romanek, was sung by Madonna called Bedtime Story.
With MTV up and running fully now, music videos were almost essential to make videos around the world heard and seen. In the charts in the U.S a “Brit Invasion” was in hand. The British had been making videos at a higher rate and music was on a high. The videos were then plastered everywhere in America.
Promotional
Bands live to make music, and the music needs to be heard for the bands to live. This means that the more places a piece of music can be heard then the better! Music commonly appears on radio however with the creation of music videos, music can be played on television thus widening the circle and the sales of bands records. The music video also illustrates the track and the album it’s from, it also shows the artist acting out the video and how their life is pictured, usually, the artists lives are not anything like that but not everyone knows this.
Extension of income
The ultimate goal of a director is to keep the artist in the public eye as long he possibly can. This means record sales will fly and more videos can be funded to be made. A director also needs to make sure that the sales can recoup some of the costs that the music originally made to produce.
The albums release means that the music is out and will be listened to, eventually the music will die and so the public will have no interest, the videos will lengthen this time and make it so that the artist will still be listened to months after the album was released.
Extension of outlets
There are many places where music videos can be found now. TV has become notorious for the amount of music channels found on there.
Back in 1981, MTV was the first music channel however now there are hundreds of different channels all broadcasting a different genre of music, different artists and operated by completely different people.
My personal favorite channel is Kerrang who focus their genre on rock and metal music which and play a variety of music videos related to the chosen genres.
Kerrang plays the most obvious videos from bands and artists such as, Fall Out Boy, Green Day and The Offspring. However, they have played Eminem and the Beastie boys which have caused much controversy, arguing and even riots, between fans. Kerrang has also been accused of being racist due to the fact that, the black musician Jimmy Hendrix being the greatest rock musician of all time, doesn’t get played where as white people such as Eminem do get their records played.
Links to TV or Film
Many music videos are made up with footage of Films; this gives them more depth and color to the feel they give.
Some examples are listed below.
New Divide- Linkin Park (Transformers 2)
Don’t Wanna Miss a Thing- Aerosmith (Armageddon)
You Spin Me Round- Alvin and the chipmunks (The Sqeakqual)
Dreams of an Absolution- Lee Brotherton (Sonic the Hedgehog)
Everything I Do I Do It For You- Bryan Adams (Robin Hood Prince of Thieves)
8 Mile- Eminem (8 Mile)
Purpose of research - why do it?
research is an invaluable resource in the completion of work. without it we wouldn't have the ability to know what our works purpose really is. it helps us to explain our topics and critically evaluate points of the topic at hand. it allows to find out facts about the topics that we didn't know before, for example, i didn't know what contemporary meant until starting the research of the music videos. to be honest, research means that we actually knows what we are talking about, otherwise we would be stuffed!
Secondary research - What is it?
secondary research is quite self explanatory. it is research which has been carried out by another person and noted down somewhere for someone to browse for themselves. there are many ways to carry out secondary research a couple of which are.
- internet - up to date but sometimes untrue
- books - completely factual however can be out of date.
primary research- what is it?
primary research is research that has been carried out by the person in question. the statistics cannot be found on the internet and any other forms of secondary research because the research wont have existed bon there. can be time consuming but gives good results.
- questionnaires
- interviews
Task 2- Contemporay Music video research
Research and analysis of 2
Contemporary music videos
The first Music video I am analysing is Star Guitar by the chemical Brothers.
- director- Michel Gondry and Olivier Gondry
- Production company- Partizan Entertainment
- roduction Date- December 03 2001
- Budget- unknown
- Made in- USA
Michel Gondry used alot of interesting objects in his video. notably, the video is set on a train journey and the camera stays completely still throughout the entire video. you csn tell from this that the camera was very basic and that he didnt use loads and loads of equpiment to acheive the desired effect, instead he relied on his editing. the point is, that as the video goes on, the objects that the train passes seem to be going at the seem beat as the music. this is shown because objects Multiply massively more than what they would usually.
from 1:05 to 1:14 the beat is a simple drum beat which is shown by having the white signal frame and then the snare by a small shack. when the synths start it is shown with a bridge over the track and then a train going past.
these objects all come together with the beat and make a truly outstanding video. the camera work cannot really recieve any comments because the camera stayed still throughout the entire video however it has been set up so that it captures a good portion of the action outside the window 
which means there will be enough of the footage to make the objects fit in without making it too obvious. between 2:42 and 2:54 the bridge scene is reapeated over and over again as the synths make the tune. as it goes along, the little siding keeps coming up and then the bridge goes past. this has been clevery planned out apparently Gondry planned it out from putting everyday household objects in a structure and then made a practice film strip from it.
the lighting for the video remains almost constant, there is only one point in the video when the day changes to night, and the lighting dims to make sure you can see the lights of the industrial estate outside. from 3.05 the editing really shows a weird side. gondry has cleveryly edited it so that a million of these small houses fly past at top speed and then the ordinary music beat starts again. the video represents the music really well and it sticks to it really well. now that i think of the music i can't imagine it with a different kind of video. the video, as i just said, really does make the music stand out, because its such an odd but such a simple idea.
this video has the most interesting editing techniques used and gondry deserves a good pat on the back for his hard work. the editing once completed shows a variety of railside objects moving outside the window which not only seem to reappear but also go to the same beat as the music. the music being a slow beat music track and having quite a fairy tone to the synths, means that the lyrics would be quite fly away and soft, which they are. if you listen between 1:39 to 2:08 you can hear the lyrics, however, because they are so soft you cant really make out what they are saying. however, the sound of the lyrics fits in with the music and therefore with the video.
here are some responeses from youtube.co.uk
w4r7 (1 month ago)
What's so genius about this video is that, what seems as a routine train ride through some European country, the scenary becomes musical notes and counts. Objects such as bridges and passing by trains take place of drum patterns and layers of the track...a well thought out creative vision. Truly an experience worth viewing time and time again.
VSilva2006 (3 months ago)
Genius Videoclip!
Chemical Rullez!!!
max2kev (2 months ago)
sweetness drug honeymoon
the second music video im going to analyse is Always by Blink 182
- Always- Blink 182
- director = Joseph kahn
- production company = unknown
- production dates = october 2004
- budget =unknown
- editor and post production = KromA Visual FX (special effects) and David Blackburn (editor)
joseph kahn has never really been an ordianry director, this is shown particually in always by blink 182, this video is set in a womans apartment with a man trying to make up with her, but the odd thing with it is, the screen is split into 3 parts, so the man is made up with peices of each member of the band. The video was shot as one shot 3 times over using each one of the band members in each one. Then the shots were then edited together as one in rows on the screen which basically looked as if the lead singer had his brother’s body and the drummer’s legs. And all the while this would keep changing over to make each member have a turn of having their head in show.
the misse on scen is really interesting because their are alot of different objects that make up the style of the video, for instance, the video starts, and then splits when the camera looks at the flowers in the vase, also their is broken glass on the floor, which suggests their was probably a fight. the video is really interesting because right at the very end, it finishes on the flowers again. which mean that the whole lot was almost pointless.
the actors are all dressed up in uniform, apart from the girl. this is really weird, but it makes sense and keeps continuity between all of the actors. and it gives them a sense of being a band. the camera and the lighting stay constant throughout the entire video. these are good for the video due to the fact that if they were ever changing, the video would look terrible. and finally the endtitng makes the video really pick up. it makes sure that the video is up and running and makes it more interesting and to be honest it makes the music come alive.
there is much intertextuality in the lyrics as well as th video, the lyrics are about the singer expressing teh fact he misses her and that he doesnt want the relstionship to die, and this is also shown throughout the video, but as it goes on, you see that she is already going out with the bands drummer, at the start the singer throws a glass vase onto the floor, which smashes, and then she pushes him away, which shows that he shouldnt have lost his temper and maybe she wouldnt have got rid of him. at the end of the song, the drummer (travis Barker) comes through the door, kisses her and gives her a brand new vase identical to the first one, and the video ends with a shot of it, which makes it seem like none of it happend. i think the video was a continuous shot, which was done at least 3 times to make the video the way that kahn wanted it to come out.
responses to the video from youtube.co.uk
stayprtygrl182 (14 hours ago)
Is Mark's hair like spikey dreadlocks?
chriscatastrophe182 (12 hours ago)
one of my fave blink vids :)
Maczilla96 (6 hours ago)
hahaha i never noticed how kool everyones hair is in this video
Task 3- music video director research
Joseph Kahn
The music video which was released to Kerrang, was directed by Joseph Kahn who has done many music videos himself. These include;
Between angels and insects by papa roach
Everybody by the backstreet boys
Forever by Chris brown
I hate this part by the pussycat dolls
Sweet escape by Gwen Stefani ft Akon
Kahn was born in 1972 on October the 12th. He was born in Livorno, Italy until his family moved to Texas.
Kahn’s music videos tend to be more versatile than most other music videos done by other music video producers. Due to his mass
amount of artists he has worked with, he has done videos such as RnB and Heavy metal rock songs.
When he did Always by Blink 182 his techniques were basically child like making the video more appealing towards young people.
Also when he did “Between Angels and Insects” by Papa Roach he made it very much based on special effects by making him scream out “insects”. This video is appealing towards young teenagers who are Gothic because its quite a heavily Gothic video which I think, in the long run, is what Kahn was aiming for. When the video starts, the camera moves straight forwards through the band members heads and finally through a cockroach on the wall. This is quite cool because it shows how different the anatomy between humans and cockroaches actually are.
Many of the artists he has worked with are American, this may he because he lives in America himself. American Goth Rockers are slightly heavier than British Goth Rockers due to the fact that Gothic behavior originates from America itself.
The target audience he aims for are teenagers roughly around 11 to about 19. this gives him a good area which he expand on allowing him to gain many reviews for his work. Kahn has directed commercials for Acura, Bacardi, BMW, Hewlett Packard, Vodafone, Budweiser, ASICS, Renault, Mazda, Coors Light, NASCAR, Saab, Ford and PlayStation. His Fox/Nascar campaign won a 2004 Clio for visual effects.
Target audience responses
Stuart Robinson aged 18 comments about 'Between angels and Insects': “I think it showed high levels of editing with good effects with the insects. I mainly liked it when they poured from him his mouth”.
He also said about Blink 182’s video for Always: “how they spaced the times between each slide worked ridiculously well around the people acting in the shots. Also, the fact they only used one shot for the whole video shows great timing and accuracy with acting”.
Micheal Whiting aged 16 says: “the split screen worked really well and I really enjoyed watching it. The music worked well with the video because the lyrics matched the visuals like there were loads of emotions in the lyrics and visuals P.S I love blink 182”.
Form this you can see it is obvious that Kahn’s work is greatly appreciated by the target audience of late teens he works for.
Kahn also directed “what I’ve done” by Linkin Park which uses a lot of archive footage from WW2 and nuclear warhead testing, as well as some performance form the band, to create a video set out to leave a message.
The lyrics and the visuals are very close because they link up very well due to the fact that the lyrics say things like:
“In this farewell there’s no blood”
“I’ll face myself to cross out what I’ve become”
This video is powerful and really does get into the hearts of teenagers.
In my own personal opinion I believe that this video is my favourite video of all time because I love the song and the video just completes it for me.
The videos mainly promote the bands and their music rather than the individual who created the video, for example, I had never heard of Joseph Kahn until this assignment was set. This is because I always use to think that the band themselves made the videos which obviously isn’t true. After watching a couple of his videos, e.g. the Linkin Park one and the Blink 182 one, I would really like to go and see them playing live somewhere. After all, I love the bands. He makes the band members look really good and makes them seem to have a sort of royalty about them even though they are just ordinary people who are just extremely good at what they do.
The music video which was released to Kerrang, was directed by Joseph Kahn who has done many music videos himself. These include;
Between angels and insects by papa roach
Everybody by the backstreet boys
Forever by Chris brown
I hate this part by the pussycat dolls
Sweet escape by Gwen Stefani ft Akon
Kahn was born in 1972 on October the 12th. He was born in Livorno, Italy until his family moved to Texas.
Kahn’s music videos tend to be more versatile than most other music videos done by other music video producers. Due to his mass
amount of artists he has worked with, he has done videos such as RnB and Heavy metal rock songs.When he did Always by Blink 182 his techniques were basically child like making the video more appealing towards young people.
Also when he did “Between Angels and Insects” by Papa Roach he made it very much based on special effects by making him scream out “insects”. This video is appealing towards young teenagers who are Gothic because its quite a heavily Gothic video which I think, in the long run, is what Kahn was aiming for. When the video starts, the camera moves straight forwards through the band members heads and finally through a cockroach on the wall. This is quite cool because it shows how different the anatomy between humans and cockroaches actually are.
Many of the artists he has worked with are American, this may he because he lives in America himself. American Goth Rockers are slightly heavier than British Goth Rockers due to the fact that Gothic behavior originates from America itself.
The target audience he aims for are teenagers roughly around 11 to about 19. this gives him a good area which he expand on allowing him to gain many reviews for his work. Kahn has directed commercials for Acura, Bacardi, BMW, Hewlett Packard, Vodafone, Budweiser, ASICS, Renault, Mazda, Coors Light, NASCAR, Saab, Ford and PlayStation. His Fox/Nascar campaign won a 2004 Clio for visual effects.
Target audience responses
Stuart Robinson aged 18 comments about 'Between angels and Insects': “I think it showed high levels of editing with good effects with the insects. I mainly liked it when they poured from him his mouth”.
He also said about Blink 182’s video for Always: “how they spaced the times between each slide worked ridiculously well around the people acting in the shots. Also, the fact they only used one shot for the whole video shows great timing and accuracy with acting”.
Micheal Whiting aged 16 says: “the split screen worked really well and I really enjoyed watching it. The music worked well with the video because the lyrics matched the visuals like there were loads of emotions in the lyrics and visuals P.S I love blink 182”.
Form this you can see it is obvious that Kahn’s work is greatly appreciated by the target audience of late teens he works for.
Kahn also directed “what I’ve done” by Linkin Park which uses a lot of archive footage from WW2 and nuclear warhead testing, as well as some performance form the band, to create a video set out to leave a message.
The lyrics and the visuals are very close because they link up very well due to the fact that the lyrics say things like:
“In this farewell there’s no blood”
“I’ll face myself to cross out what I’ve become”
This video is powerful and really does get into the hearts of teenagers.
In my own personal opinion I believe that this video is my favourite video of all time because I love the song and the video just completes it for me.
The videos mainly promote the bands and their music rather than the individual who created the video, for example, I had never heard of Joseph Kahn until this assignment was set. This is because I always use to think that the band themselves made the videos which obviously isn’t true. After watching a couple of his videos, e.g. the Linkin Park one and the Blink 182 one, I would really like to go and see them playing live somewhere. After all, I love the bands. He makes the band members look really good and makes them seem to have a sort of royalty about them even though they are just ordinary people who are just extremely good at what they do.
Kahn has worked with ,amy artists such as:
• Muse
• Ciara
• Britney Spears
• Ashlee Simpson
• Kelly Clarkson
• Monica
• Rob Zombie
• Backstreet Boys
• U2
• The Chemical Brothers
• Blink 182
• Eminem
• TLC
• Mariah Carey
• Moby
• George Michael
• KoRn
• Janet Jackson
• Black Eyed Peas
• Destiny's Child
• Gwen Stefani
• Brandy
• Pussycat Dolls and many more.
Joseph has received a number of Music Video Production awards. He also been nominated for a few awards at the MTV Video Music Awards. He was nominated for Best Video of the Year for,
• Brandy and Monica- “The Boy is Mine”
• Britney Spears- “Toxic”
He won his first Grammy back in 2002 for Eminem-“ Without Me” video. And that also won the MTV VMA’s Best Video of the Year and Best Direction award.
He has directed a wide genre of music videos. So therefore the intended target audience would people who either listened to all the artists Kahn has worked with or people who like any type of genre of music.
joseph karn aslso directed the film "torque"
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